Some Rate Relief as “Christmas in July” Demand Wanes

Get a Market Watch update on global freight. Find out about the latest trends and in sea and air freight.
Some Rate Relief as “Christmas in July” Demand Wanes

Asia to North America rates retreated in late July 2024, particularly to the West Coast, as increased capacity and niche carriers entered the market. Severe weather around the Cape of Good Hope caused vessel delays, with some ships temporarily diverting to the Panama Canal. Rates from the Indian Subcontinent surged on scarce space, though new carrier services were expected to provide relief in August. US export rates continued to rise on global demand, and the air freight market showed continued growth driven by e-commerce volume.

CAPTAIN CONTROL TOWER

Quantify your exposure in 20 minutes

Our trade strategists run your last 90 days of entries through Captain to surface refund eligibility, Section 232 traps and PNTR risk.

EXPLORE CAPTAIN

Ocean Freight Market Overview

The rate environment in late July 2024 was characterized by diverging trends across trade lanes — retreat on West Coast transpacific routes, sustained pressure on East Coast lanes, and continued tightness on India-origin freight. Here is how each major trade corridor performed during this period.

Asia to North America

Rates continued to retreat, particularly to West Coast North America, as additional capacity and niche carriers entered the market. Key dynamics shaping the West Coast market:

  • Increased capacity from niche carriers putting downward pressure on West Coast rates
  • Demand showing early signs of waning after the front-loading peak
  • East Coast rates easing more slowly due to continued capacity constraints and labor uncertainty
  • Carriers announcing additional August blank sailings to proactively manage capacity and sustain rate levels

Shippers monitoring potential rate trajectories needed to weigh the risk of blank sailing disruptions against the potential for further rate declines before locking in future bookings.

India to North America

Freight rates from the Indian Subcontinent continued to surge as space remained scarce. New standalone services from Hapag-Lloyd and CMA CGM scheduled to begin in August were expected to provide some relief — though the immediate near-term market remained tight. Shippers with India origin cargo were advised to secure bookings as far in advance as possible.

US Exports

Ocean rates for Q3 US exports continued to increase, driven by a surge in global demand. Recommended booking lead time: 3-4 weeks in advance, particularly for inland origin shipments where drayage and rail connections add complexity to the booking timeline.

Alternative Routing and Weather Disruptions

Vessel diversions from the Red Sea since late 2023 continued adding 14 or more days to Asia-US voyages. The condition of alternative routing corridors — particularly the Cape of Good Hope — had a direct impact on transit time reliability and vessel schedule integrity across the global fleet.

Cape of Good Hope

Severe weather conditions around the Cape of Good Hope forced multiple container lines to seek shelter from strong winds and high waves. One CMA CGM vessel lost 44 containers overboard when rounding the Cape on July 9th. Approximately 600 container ships routing around Africa were reported to be affected by the extreme weather. Conditions at the time:

  1. Wave heights initially reached dangerous levels, then reduced to 23-26 feet and were expected to continue decreasing
  2. Some vessels temporarily diverted to route via the Panama Canal to avoid the worst weather
  3. Estimated arrival times were delayed by 24-48 hours for affected vessels
  4. Vessel bunching at global ports was anticipated as schedules compressed

Vessel diversions from the Red Sea since last November continued to add 14 days or more to voyages between the US and Asia — compounding the Cape weather disruption for carriers on round-trip schedules.

Europe and Air Freight

European container markets and the global air freight network provided context for importers managing multi-modal supply chains. Both the Asia-Europe ocean lane and the air market were subject to distinct pressures during this period.

Asia to Europe

Equipment shortages and port congestion improved slightly through late July 2024. However, several blank sailings were announced for the second half of July and into August. These planned capacity reductions were a deliberate carrier strategy to sustain rate levels by limiting available space — even as underlying demand remained relatively stable.

Air Freight

Global air freight tonnage and rates continued to show 9-10% year-on-year growth. Some importers converted sea freight shipments to air to avoid the longer ocean transit times created by Red Sea diversions and Cape weather disruptions. E-commerce continued to support volume growth on both the Asia-to-Europe and Asia-to-North America air lanes — a structural demand driver that kept rates elevated into the off-season.

Tariff Response Unit

Audit your derivative HTS exposure

Our brokers will review your top 50 derivative HTS lines and flag Section 232 valuation risk before CBP does.

Operational Guidance for Importers

The supply chain conditions in mid-2024 underscored the importance of real-time data and proactive booking management. Importers who maintained visibility across all active lanes could identify which routes offered capacity and which were at risk of delay before the disruption reached their shipments.

  • Book West Coast transpacific cargo with 3-4 weeks lead time even as rates retreated — blank sailing risk remained
  • Secure India-origin bookings immediately as space remained scarce until new services came online
  • Monitor Cape of Good Hope vessel schedules for bunching-related port delays that cascade globally
  • Evaluate air conversion where critical shipments face unacceptable ocean transit delay risk

CargoTrans’s supply chain visibility software tracks live vessel ETAs, carrier schedule reliability, and exception events across all active trade lanes. The Control Tower platform surfaces these signals before delays escalate into delivery failures. For guidance on routing strategy and carrier selection for your specific lanes, our supply chain risk management team is available to review your active programs.

Questions? Contact us to speak with a specialist about your freight program.

Why CargoTrans

Free Playbook

The 2026 Tariff Survival Guide

PDF · 24 pages · CFO + Trade Ops

Book a Free Tariff Consultation

A senior CargoTrans broker reviews your top SKUs, flags Section 232 exposure and mapsyour AIPA refund eligibility.